Right now our students are fully immersed in the Concept Generation & Service Prototyping module led by Marc Garcia i Fortuny

Over these five days, they’re exploring what it really means to turn an idea into something tangible. From service ideation techniques to rapid prototyping methods, students are learning the why and how behind designing services and the frameworks that support this process.

Through a mix of theory and hands-on experimentation, they’re testing tools commonly used by service designers and applying them directly to their own projects. The goal? Move from a raw idea to a structured concept ready for pre-implementation.

These days it’s all about brainstorming, prototyping fast, iterating, and turning creative ideas into real, impactful services.

Right now our students are fully immersed in the Concept Generation & Service Prototyping module led by Marc Garcia i Fortuny

13th Edition

Concept Generation Techniques

Prototyping

Gallery

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