Today our students presented to Sky Italia the services they designed during the two-week workshop led by Chiara Monteleone and Bryan Sabin. The aim was to create more meaningful, relatable, and engaging experiences for Sky's actual and potential new customers. The workshop, structured according to the 3 macro-phases of methodology, research & ideation (phase 1), service definition & prototyping (phase 2), and tuning & final presentation (phase 3), challenged the students throughout the whole service design process applied to real client demands, thanks to the premium partnership with Sky Italia, part of Sky Group, one of Europe's leading media and entertainment companies.
We're really proud of the outputs presented by our students, who worked hard and were very committed to defining their service ideas. We'd love to say thanks again to Sky Italia for this opportunity and their commitment, and our students for the passion and the professionality they demonstrated during the entire workshop. A special thanks to Cristian Vaghi, Valeria Piu, Anna Mancini, and Emanuele Montanari.