Concept generation with Gianluca Brugnoli
How could digital tools and technologies improve the existing public services? And is it possible to manage this complex challenge? These are the main points of the next pill, coordinated by Gianluca Brugnoli, creative director at Frog Design Milan. Digital tools give important and significant possibilities to gain positive benefits for citizens and organizations, by developing new services that without technologies couldn’t exist. Although the world of technologies and digital is complex, wide and sometimes it’s easy to get lost, so in order to obtain better services it’s important to think about a systemic process.
The students will analyse a specific service, to understand needs and design opportunities, with the aim to clarify the current experience and to obtain new strategies that could improve the service, through digital tools and technologies.